The gym owner with 100 members and the gym owner with 10,000 members have more in common than you might think. They’re both trying to hire good people. They’re both trying to improve sales. They’re both trying to figure out why members leave.
They’re both looking at their marketing, trying to improve staff performance, and wondering what they could be doing better. The numbers are different. The buildings are different. The payroll is different. But the business? In many ways, it feels exactly the same.
And that’s something I’ve noticed over the years working with independent gym owners, boutique studio operators, gym entrepreneurs, and fitness professionals at just about every stage of business. Growth doesn’t eliminate problems. It changes the scale and complexity of managing them.
Read the full article: https://www.fmconsulting.net/different-size-gym-same-problems-why-the-gym-business-never-really-gets-easier/
— Jim Thomas, Fitness Management & Consulting
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